最强大的SWOT分析模板(OFFICE必备).ppt
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最强大的SWOT分析模板(OFFICE必备).ppt
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,S,W,T,v,优势Strengths1、打破传统资费套餐模式,形式新颖2、资费DIY,减轻大学生消费压力,满足不同消费需求3、符合大学生追求自由、自主的消费理念4、推广3G,是发展趋势,机会Opportunities1、学生不同消费需求难以在现有的固定套餐模式中得到满足2、联通3G网络先进,2G网络价格相对较低,威胁Threats1、移动市场占有率高,客户忠诚度高2、移动有较强营销势力,O,劣势Weaknesses1、联通市场占有率低2、有产品,品牌效应薄弱3、联通初期“信号差”的固有印象影响品牌形象,StrengthsAdvantagesExperience,knowledgeUniquecaracteristicsResourcesGeographicaladvantage,locationCompetence,capabilitiesQuality,reputation,OpportunitiesStrategicalliances,partnershipsProductdevelopmentImport,exportInnovationantechnologydevelopment,ThreatsThisisanexampletext.LossafalliancesandpartnersPriceinfaltion/deflationStrongcompetitionCompetitorsnewproductsandinnovation,WeaknessesDisadvantagesGapinexperience,knowledgeFinancialaspectsReliabilityandtrustLossofkeystaffGeographicalfactors,Primaryfactors,SWOTANALYSIS,锐普PPT论坛chinakui首发:
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- 最强 SWOT 分析 模板 OFFICE 必备