剑桥商务英语高级习题集09年春季参考答案Word格式.docx
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剑桥商务英语高级习题集09年春季参考答案Word格式.docx
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15.B16.D17.A18.D19.B20.A
PARTFOUR
21.B22.C23.A24.D25.A26.B27.D28.D29.C30.A
PARTFIVE
31.AS32.WHY33.NOT/HARDLY34.WHO/THAT35.OF
36.FOR37.SO/THUS38.HAVE39.MUCH40.LIKE
PARTSIX
41.CORRECT42.THEY43.CORRECT44.BEING45.WHICH46.FOR
47.CORRECT48.SHOULD49.WHEN50.CORRECT51.THEIR52.THAT
WRITING
Questions1
SampleA
Thisreportdescribesthemovementsofthebalanceoftradebetween1991and2001,foraparticularcountry,concerningmanufacturingandagriculture.
Manufacturing
Importsincreasedconstantlyduringthisperiod.Thefiguresowsariseof$4bnwithinthewholeperiodandnofluctuationsaretoberemarked.
Exportsrosefromnearly$3bnin1991toapproximately$7bnin2001,sufferingminorfluctuationsallthewaythrough.Ingeneral,thebalanceoftraderemainedslightlypositivethroughtheperiodconsidered.
Agriculture
Importsincreasedslightly,endingtheperiodaround$1bnovertheirstartinglevel.Theysufferedatemporaryfallbetween1992and1994,followedbyasteadyrecovery.Afterpeakingataround$2.5bnin1999,importsfellslightlytotheirfinalvalue.
Exportsfigureshowsthesameperformancealthoughatlevel$4bnhigherthanimports.
Consequently,thebalanceoftraderemainedmarkedlypositivethroughouttheperiod.
Band4
Allcontentpointsareincluded.Thereisarelativelynaturaluseoflanguageandagoodrangeofstructure,despitesomeinaccuracy.Thereisalsoevidenceofawiderangeofvocabularyandthereportiswellorganised.
SampleB
Introduction
TheaimofthisreportistodescribetheimportsanexportsoftheManufacturingandAgriculturalsectorsintheyears1991-2001inEuropeancountry’s.
ManufacturingImports
Inthefirstyear(1991)theimportswerejustabove$2bn,attheendof2001,theimportswerealmostonthe$6bn.
ManufacturingExports
In1991werejustbelowthe$3bn,atheendof2001werealmostof$6bn.Theexportsinthisperiodshowedageneralupwardtrend.
AgriculturalImports
Inthefirsttwoyearstheimportsshowedageneralupwardtrend.Attheendofthethirdyear(’93)theypeakeddownto$1bn,butin1995theyrecoveredreachingthe$2bninthelastyear(2001).
AgriculturalExports
Inthefirst3year’swereabitfluctuatedbutfinallyinthenextyear’stheyrecoveredreachingthe$6bn.
Conclution
Bothsectorsshowedageneralupwardtrendreachingmore$bnattheendofthe10yearperiod.
Band2
Allcontentpointsarecovered,withadequateorganisation.However,therangeoflanguageislimitedandthereareanumberoffrequentbasicerrors.
Question2
SampleC
Thisreportaimsatoutliningwhichaspectsofourdepartmentfunctionmosteffectively,whichonesneedimprovementandhowtoachieveanefficientimprovement.
Firstofall,itneedstobestressedoutthatthemajorityoftheteamgenerallyshowsarealteamspirit,iswillingtodohisbesttoprioritizesomesmoothinteractionswithcustomersandisnotreluctanttoworkoutsidethenormalworkinghours.
Ontopofthat,everymemberoftheteamhasbeencarefullyselectedforhis/herexcellentqualificationsintermsofnegotiatingskillsandcommunicationsabilities.
Asaresult,itcameoutoftherecentsurvey,conductedwithmostofourcustomers,thatourdepartmenthasanexcellentimageoutsidethecompany.
Unfortunately,however,someaspectsappeartobelessbrilliant.Aspartofoursalesforce,peoplespendmostoftheirtimeonthephoneandcannotfitanytrainingcoursewithintheirschedule.Asthereisnoclearstrategytoencouragetheemployeestoattendtrainingcourses,theymayfeelguiltytodecidetousepartoftheirworkingtimetogetabetterknowledgeonacomputersoftwareforinstance.
Thisbeing,said,Istronglyrecommendtodefineaclearstrategyencouragingpeopletoregister,atleast,totwotrainingcourses,eachyear.
Thiswouldhelpthemtounderstandthat,whatevertheirinitialqualificationsmaybe,itmaybringbenefittoboththemandthecompanytoimprovethem.
Band3
Areasonableachievementofthetask.Thereisanadequaterangeofstructureandvocabularyandreasonablecontrol,althoughoccasionalawkwardnessmaycausesomeconfusion.Organisationissatisfactorywhilecohesionisgood.
SampleD
AsurveyonperformanceofourdepartmentwhichisCustomerService,wascarriedoutamountemployeesandcustomers.Afewfindingsaredevelopedinthisfollowingreport.
Firstofall,tostartwithpositivepoints,itwasreportedthatmanagementfostersteamspirit,anditiswellfollowedbyemployees.Moreover,excellentfeedbacksfromourcustomerswerereceived,theywereallfullysatisfiedwithservicesprovidedtothem.Inaddition,salesresultsexceededplanthisyear,whichrefectoureffectiveness.
Secondly,unfortunately,thereisstillweaknesseswhichcouldbeimproved.Forinstance,thequestionnairesenttoemployeesoutlinesthelackofmotivationwithinourteam,peopledon’tworkwithgusto.Likewise,theyallcomplainaboutalackofcommunicationbetweenTechnicalServiceandSalesDepartment,whichcanaffectourcustomers.Ourcompetitorsmaytakeadvantageofit.
Finally,Iamconfidentthatwecanachieveimprovement.RegardingthelackofmotivationIwouldrecommendourHumanResourcesdepartmenttoreviewtheirsalarystatements,indeed,Employeesfellabitofgapbetweentheirsalaryandtheongoingrate,thuspaypeoplewhattheyworth.Moreover,praisepeopleandpublicallyrecognizetheirindividualperformanceandleadershoulddefineclearlyeachemployeeobjectives.
Intermsofcommunication,Isuggestthatourmanagementleaderstartsettingupregularmeetingincludingsalesandtechnicalpeopleandfosteropendialogue.
Allcontentpointsareincluded.Thisisanambitiousattemptatthetaskwithevidenceofarangeoflexisandstructure,butanumberofbasicerrorsmakeitaBand3.
Questions3
SampleE
DearSir,
Inresponsetoyourletterofcomplaintabouttheemployeryoureceivedfrommycompany,Iwouldliketoapologize.Weknowandunderstandyourcomplaintsbutwereallycareaboutourcustomersandthatiswhyinthisletterwewilltrytogiveourreasonsaboutwhathappened.
Thepersonyoureceivedlastweekwasalier.Oneweekbeforeyouaskedfortheemployer,thisyoungmancameintomyofficeandtoldmehewasanadministrativeassistantandshowedmehisCV.Inthecurriuculumhepresentedtome,hewaswonderful,itsaidthatthispersonwasgraduatedfromOxfordUniversitywithawonderfulaverage,andhisworkexperiencewasveryextended.TwoweeksagoIheardfromafriendthatthisyoungmanboughthisCVanddidnothadit.
Thisisthefirsttimeinthestoryofmycompanythatthishappens.Iwouldliketotellyouthatthiscasewasexceptional.ThisyoungmancametomyofficeforcertaincircumstancesbutIamshurethiswillnothappenagain.ButtobeshurethenexttimeIgetaCVIwillcalltoallnumberswrittenonit,tobecertainthattheemployerisnotalier.
Knowingthatthiscaseisexceptionalandgivingyouthereasonofyourcomplaint,Iwouldliketogiveyousomekindofcompensation.Nextweek,ifyoulike,Iwillsendyouanotheradministrativeassistant,freeofcompany’scharge.Ihopeyoureconsiderthischanceandwritebackananswer.
Yoursfaithfully,
Thisiswell-organisedanswer,withanadequaterangeofstructureandvocabulary.Allcontentpointsareincluded.Therearealargenumberofnon-impedingerrors,buttheydonotdistractthereaderunduly.
SampleF
To:
Mr.Main
Date:
30,November
Subject:
Apologisingandcompensationaboutthecomplaint
DearMr.Main
Iamterriblysorryaboutyourcomplaint.AndIunderstandenoughthereasonwhyyouareangrywithmycompanyandexpressyouropinionwhichyouwillnotbeusingmyagency.
Iknowyouwantedthepersonwhohasaexellentskillatoperatingcomputer,especiallyofficeprogramme.SoIwaslookingforacandidatewhohasaspecialcertificateoncomputer.Ifinallyfoundappropriatepersonandsentyouher.However,thecertificatewhichshegavemewasfake.
I’msosorryaboutthatandI’dliketotellyouthatwasexceptional.
SoI’llsentyounewassistantandI’dliketocompensateanythingwhatyouwant.
Iapologizeyou.
Yourssincerely,
Allcontentpointsareaddressed.However,thelimitedrangeofstructurecombinedwithfrequentbasicerrorsmeanthisisaBand2.
Question4
SampleG
PROPOSALONWAYSTOIMPROVEXYZ’SWEBSITE
NOVEMBER2002
Theproposalaimstosetoutvariouswaysandpossibilitiesavailableinordertoimproveourwebsite.
ASWOTAnalysis
AsaresultofaSWOTanalysis,thefollowingpointssummariseourmainfindings.
Strengths
∙Wewerethefirstmajorcompanyinonesectortosetupawebsite
∙Webenefitfromaveryhighrateofbrandrecognitionandthereforeinternetusersrememberorfindoursiteeasilythroughsearchengines.
Weaknesses
∙Ourofdate:
Despitebeingtheinnovatorswhenlaunchingourwebsite,theinformationprovidedonlineis,inmanycases,outofdate(prices,phonenumbers)
∙Notuserfriendly.Thestructureofourpaperisveryrigid,potentialcustomerscannot,donothavefreedomofmovement.
∙Noonlinepurchasefacilityavailable.
BSuggestionsandRecommendations
Itwasfeltthatinordertoremainaheadofourcompetitorsweshouldcarryoutsomeofthefollowingimprovements.
∙Amoreuserfriendlywebsiteallowingtheusertohavemorefreedom.Then,surveyshaveshownthatsuchfacilityincreasesales.
∙Regularupdateo
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