1、选择的目标各个参数性能价格质量性能153价格0.21 1/2质量 1/321外观 1/90.5 1/3售后服务 1/32 1性能各个品牌波导中兴华为波导1 1/3 1/5中兴3 1 1/2华为5 2 1 价格各个品牌波导中兴华为波导1 3 5 中兴 1/31 2 华为 1/5 1/21 质量各个品牌波导中兴华为波导1 1/3 1/5中兴3 1 1/2华为5 2 1 外观各个品牌波导中兴华为波导1 5 3 中兴 1/51 1/2华为 1/32 1 售后服务各个品牌波导中兴华为波导1 3 3 中兴 1/31 1 华为 1/31 1 5参数性能价格质量3品牌0.5024842470.09541825
2、0.17371505波导0.10945230.6483290140.10945229中兴0.30899560.2296507940.308995644华为0.58155210.1220201920.581552067层次总排序一致性检验CI0.0018472990.001847300.001847299RI0.51490.51490.5149CR0.0031849980.0031849980.003184998冷链物流模式选择各个参数成本质量与安全服务水平成本1 1/6 1/3质量与安全6 1 3 服务水平3 1/31 可追溯性4 1 2 总资产收益率1 1/6 1/4创新 1/4 1/9 1
3、/7关联2 1/6 1/2成本三种模式自营联盟外包自营1 1/3 1/5联盟3 1 1/3外包5 3 1 质量与安全三种模式自营联盟外包自营1 1/3 1/5联盟3 1 1/3外包5 3 1 服务水平三种模式自营联盟外包自营1 1 1/2联盟1 1 1/2外包2 2 1 可追溯性三种模式自营联盟外包自营1 5 3 联盟 1/51 1/3外包 1/33 1 总资产收益率三种模式自营联盟外包自营1 1/3 1/5联盟3 1 1/3外包5 3 1 创新三种模式自营联盟外包自营1 1/3 1/3联盟3 1 1 外包3 1 1 关联三种模式自营联盟外包自营1 3 5 联盟 1/31 3 外包 1/5 1
4、/31 7参数成本质量与安全服务水平3模式0.0583656690.3360936650.15675567自营0.1047294340.1047294340.25联盟0.2582849940.2582849940.25外包0.6369855720.6369855720.5层次总排序一致性检验CI0.0192555450.0192555450RI0.76560.76560.7656CR0.0251509210.0251509210成本5参数营业成本库存成本分销成本营业成本1 3 1/2库存成本 1/31 1/5分销成本2 5 1 过期浪费的产品成本 1/22 1/3员工培训成本 1/7 1/2
5、1/9质量与安全3参数牌照证明顾客满意度剩余自我生活时间牌照证明1 1/22 顾客满意度2 1 3 剩余自我生活时间 1/2 1/31 服务水平6参数服务站的数量方便工作小时服务站的数量1 1/21 方便2 1 2 工作小时1 1/21 付款方式1 1/21 交货覆盖率2 1 2 产品的可用性1 1/21 可追溯性5参数在农户在运输过程在零售商店在农户1 1/21 在运输过程2 1 2 在零售商店1 1/21 细节程度1 1/21 自动化程度1 1/21 总资产收益率2参数产品的操作空间总资产利用率 按行相乘产品的操作空间111总资产利用率111创新3参数新推出的服务新的营销事件 新推出的技术
6、新推出的服务1 1/2 1/2新的营销事件2 1 1 新推出的技术2 1 1 关联3参数顾客农户雇员顾客1 1 1/32 农户 3/41 1 1/2雇员 1/2 2/31 参数子参数权重广众物流成本营业成本0.2707831793库存成本0.0856958074分销成本0.4512846663过期浪费的产品成本 0.1472915474员工培训成本0.0449448012质量与安全牌照证明0.2969613315顾客满意度0.539614553业余自我支配时间0.1634241194服务水平服务站的数量0.125002方便0.250004工作小时0.125005付款方式0.125005交货覆盖
7、率0.250003产品的可用性0.125004可追溯性在农户0.166675在运输过程0.333335在零售商店0.166675细节程度0.166672自动化程度0.166672总资产收益率产品的操作空间0.500003总资产利用率0.500004创新新推出的服务0.200000003新的营销事件0.400000004新推出的技术0.400000003关联顾客0.4444444444农户0.3333333334雇员0.2222222225总评分评分等级为1 2 3 4 5五个等级年年份份 成成分分人人员员成成本本2004200436%36%2005200535%35%2006200630%30
8、%2007200728%28%2008200830%30%2009200928%28%2010201026%26%2011201123%23%20042004200420042004200420042004成本A与其他6个因素比较A,B对于A：9*1/522*1/7A,C对于A：28*1/31*1A,D对于A：20*1/410*1/3A,E对于A：25*13*1/2A,F对于A：17*511*3A,G对于A：29*1/21*1质量A与其他5个因素比较A,B对于A：30*3A,C对于A：15*18*1/2A,D对于A：23*67*5A,E对于A：30*9A,F对于A：24*63*5服务水平A与其
9、他4个因素比较20122010200820062004200220000%5%10%15%20%25%30%35%40%45%人员成本食材成本物流成本A,B对于A：10*110*1/3A,C对于A：24*43*3A,D对于A：17*95*5A,E对于A：19*34*1可追溯性A与其他3个因素比较A,B对于A：28*61*1A,C对于A：30*9A,D对于A：10*610*4总资产A收益率与其他2个因素比较A,B对于A：15*515*3A,C对于A：10*1/310*1创新性A与剩下1个因素比较A,B对于A：5*1/36*1/7外观售后服务按行相乘开5次方权重Wi934053.322699030
10、.5024842472 1/20.10.6309573440.095418253121.1486983550.173715051 1/30.006172840.361490590.0546674033 121.1486983550.173715056.6125436751按行相乘开3次方权重WiAwiAwi/Wi0.070.405480.10945230.333.0036951.51.1447140.30899560.933.003695102.1544350.58155211.753.0036953.70462913.003695按行相乘开3次方权重WiAwiAwi/Wi15 2.46621
11、20740.6483290141.94738243.0036945980.666666667 0.8735804650.2296507940.68980083.0036945980.1 0.4641588830.1220201920.36651143.0036945983.80395142213.003694598按行相乘开3次方权重WiAwiAwi/Wi0.066666667 0.4054801330.109452290.328763.0036945981.5 1.1447142430.3089956440.928133.003694598102.154434690.5815520671.7
12、46803.0036945983.70462906613.003694598按行相乘开3次方权重WiAwiAwi/Wi15 2.4662120740.6483290141.947383.0036945980.1 0.4641588830.1220201920.366513.0036945980.666666667 0.8735804650.2296507940.689803.0036945983.80395142213.003694598按行相乘开3次方权重WiAwiAwi/Wi9 2.0800838230.60001.80003.00000.333333333 0.6933612740.20
13、000.60003.00000.333333333 0.6933612740.20000.60003.00003.46680637213.0000选择的目标质量外观售后服务0.0546674030.17371505Ai*bi0.6483290140.60000.0549980510.061862420.019013510.1220201920.20000.1552654430.0219128770.0536771940.2296507940.20000.2922207520.0116429530.1010243460.0018472990C.I.=AiCIR.I.=AiRI0.51490.51
14、490.0015263950.51490.0031849980可追溯性总资产收益率创新关联按行相乘 1/41 4 1/20.0277777781 6 9 6 5832 1/24 7 2 281 6 9 5 2160 1/61 4 1/20.013888889 1/9 1/41 1/50.000022046 1/52 5 1 0.333333333按行相乘开3次方权重WiAwiAwi/Wi0.066666667 0.4054801330.1047294340.3182223.038511091110.2582849940.7848023.03851109115 2.4662120740.6369
15、855721.9354883.0385110913.87169220713.038511091按行相乘开3次方权重WiAwiAwi/Wi0.066666667 0.4054801330.1047294340.31822153.038511091110.2582849940.78480183.03851109115 2.4662120740.6369855721.93548773.0385110913.87169220713.038511091按行相乘开3次方权重WiAwiAwi/Wi0.5 0.7937005260.250.7500003.00000000.5 0.7937005260.250
16、.7500003.00000004 1.5874010520.51.5000003.00000003.17480210413.0000000层次总排序一致性检验冷链物流模式选择按行相乘开3次方权重WiAwiAwi/Wi15 2.4662120740.6369855721.93548773.0385110910.066666667 0.4054801330.1047294340.31822153.038511091110.2582849940.78480183.0385110913.87169220713.038511091按行相乘开3次方权重WiAwiAwi/Wi0.066666667 0.4
17、054801330.1047294340.3182223.038511091110.2582849940.7848023.03851109115 2.4662120740.6369855721.9354883.0385110913.87169220713.038511091按行相乘开3次方权重WiAwiAwi/Wi0.111111111 0.4807498570.1428571430.42857143.000000031.442249570.4285714291.28571433.000000031.442249570.4285714291.28571433.00000003.36524899
18、713.0000000按行相乘开3次方权重WiAwiAwi/Wi15 2.4662120740.6369855721.9354883.038511091110.2582849940.7848023.0385110910.066666667 0.4054801330.1047294340.3182223.0385110913.87169220713.038511091可追溯性总资产收益率创新关联0.2916331790.0528631680.0210497720.083238878Ai*Bi0.636985572 0.1047294340.1428571430.6369855720.006112
19、6030.104729434 0.2582849940.4285714290.2582849940.0150749760.258284994 0.6369855720.4285714290.1047294340.0371780890.019255545 0.01925554500.0192555450.76560.76560.76560.76560.025150921 0.02515092100.025150921过期浪费的产品成本 员工培训成本 按行相乘开5次方权重Wi2 7 211.8384162870.270783179 1/22 0.0666666670.5818107590.0856
20、958073 9 2703.0638870630.4512846661 3 110.147291547 1/31 0.0026455030.3051417550.0449448016.7892558641按行相乘开3次方权重WiAwiAwi/Wi110.2969613310.89361683.0092027136 1.8171205930.539614551.62380963.0092027130.166666667 0.5503212080.1634241190.49177633.0092027133.36744180113.009202713付款方式交货覆盖率产品的可用性 按行相乘开6次方
21、1 1/21 0.25000000.7937005262 1 2 16.00000001.5874010521 1/21 0.25000000.7937005261 1/21 0.25000000.7937005262 1 2 16.00000001.5874010521 1/21 0.25000000.7937005266.349604208细节程度自动化程度按行相乘开5次方权重Wi1 1 0.5000000.8705505630.1666666672 2 16.0000001.7411011270.3333333331 1 0.5000000.8705505630.1666666671 1
22、 0.5000000.8705505630.1666666671 1 0.5000000.8705505630.1666666675.223303381开2次方权重WiAwiAwi/Wi10.51210.512212按行相乘开3次方权重WiAwiAwi/Wi0.250000000.6299605250.200000000.60000003.00000002.000000001.259921050.400000001.20000003.00000002.000000001.259921050.400000001.20000003.00000003.1498026251.000000003.000
23、0000按行相乘开3次方权重WiAwiAwi/Wi2.666666667 1.3867225490.4444444441.33333333.000001.125 1.0400419120.3333333331.00000003.000000.333333333 0.6933612740.2222222220.66666673.000003.12012573513.00000德邦物流佳佳物流总参数权重评分（广众）评分（德邦）540.0583656690.04741332420.079022207540.02000677240.025008465550.07901859420.1316976574
24、40.03438707870.034387079430.00524646680.010492934550.3360936650.49903411120.499034111550.54408309600.90680516450.21970324400.219703244550.156755670.0391889170.097972294540.156755670.195944587550.0979722940.097972294550.0979722940.097972294540.1175667520.195944587440.0783778350.078377835440.291633179
25、0.2430276490.194422119440.4860552980.388844239540.2430276490.243027649550.097211060.243027649550.097211060.243027649450.0528631680.0792947510.105726335550.1057263350.132157919540.0210497720.0126298630.021049772550.0336796350.042099543540.0252597260.042099543540.0832388780.1479802270.184975284340.110
26、985170.083238878550.0924876420.0924876423.81130251494.686518969食食材材成成本本物物流流成成本本41%41%23%23%37%37%28%28%35%35%35%35%35%35%37%37%40%40%30%30%38%38%34%34%38%38%36%36%37%37%40%40%1*10.198095238 约等于1/61*1/40.352777778 约等于1/30.277777778 约等于1/42*21.016666667 约等于12*24.066666667 约等于40.516666667 约等于1/23 等于37*
27、21.1 约等于15.766666667 约等于69 等于93*76 等于620122010200820062004200220000%5%10%15%20%25%30%35%40%45%人员成本食材成本物流成本10*1/20.611111111 约等于1/23*54 等于47*46.866666667 约等于75*1/32*1/22.122222222 约等于21*55.8 约等于69 等于910*55 等于54 等于410*1/20.611111111 约等于1/23*1/94*1/214*1/50.255238095 约等于1/5AwiAwi/WiCI=（-n）/(n-1)CR=CI/R
28、I2.5138724245.0028880280.4789649555.0196367690.8697635585.0068405590.2740181445.012459508 n=50.8697635585.006840559 RI=1.125.0097330850.0024332710.002172564CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0018472990.003184998CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0018472990.003184998CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.00184
29、72990.003184998CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0018472990.003184998CI=（-n）/(n-1)CR=CI/RIn=3RI=0.58000.0354424640.104229030.2755454750.0066705270.034743010.2722690510.0125544130.034743010.452185475CR=CI/RI0.00296445开7次方权重WiAwiAwi/Wi0.5993369750.0583656690.418223167.1655677943.4512302210.3360936652.4
30、54248087.3022741521.6096700430.156755671.114979327.1128484072.9946807840.2916331792.097522207.1923304690.5428336810.0528631680.380857427.2045894710.2161528640.0210497720.157645857.4891952750.85475140.0832388780.603665497.25220601610.2686559717.245573083CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0192555450.033
31、199216CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0192555450.033199216CI=（-n）/(n-1)CR=CI/RIn=3RI=0.5800CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0192555450.033199216CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0192555450.033199216CI=（-n）/(n-1)CR=CI/RIn=3RI=0.5800CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0192555450.0331992160.0351988990.039
32、1889170.1857661270.005536330.003007110.086807950.0391889170.0305425780.0136537630.0090213310.2140868160.0783778350.0753244740.0336730750.009021331C.I.=AiCI R.I.=AiRICR=CI/RI0.0148138950.76560.019349393Ai*BiAwiAwi/WiCI=（-n）/(n-1)CR=CI/RI1.36270965.0324752050.42974925.0148215132.26770795.025005463 n=5
33、0.73933745.019550615 RI=1.120.22571595.0220700255.0227845640.0056961410.00508584CI=（-n）/(n-1)CR=CI/RIn=3RI=0.580.0046013560.007933373权重WiAwiAwi/WiCI=（-n）/(n-1)CR=CI/RI0.125000.7500006.00000000.250001.5000006.00000000.125000.7500006.0000000n=60.125000.7500006.0000000RI=1.240.250001.5000006.00000000.125000.7500006.00000001.000006.00000000.000000.00000AwiAwi/WiCI=（-n）/(n-1)CR=CI/RI0.8333335.0000001.6
